Search Marketing
Search Engine Optimisation (SEO) and Pay-Per-Click (PPC) are two of the most effective ways to drive potential customers to your website - targeting individuals who are actively searching for the services you provide.
How it works
Unlike other marketing methods like social media or magazine ads, people using search engines are actively looking for what you offer, making it a powerful way to reach potential customers who are ready to buy.
However, SEO and PPC may not be the best solution for every business. Our first step in search engine marketing is to assess whether there is demand for your services, where the search volume is, and how competitive the landscape is. Based on this assessment, we’ll provide a proposal that outlines the opportunity and the associated costs.
If we move forward with Search Engine Optimisation (SEO), we’ll work both on your website and off-site. It typically takes about 3 months to see significant results, and we recommend committing to an SEO campaign for at least 12 months for optimal results. If budget constraints are an issue, we also offer Assisted SEO packages, allowing you to handle some of the work internally to reduce costs.
We generally recommend Pay-Per-Click (PPC) campaigns as a short-term solution. While PPC delivers immediate results, it doesn’t contribute to long-term organic growth. If you stop the campaign, the inquiries stop as well.
Results
A well-researched and executed SEO/PPC campaign will:
– Position you on the first page of search engine results
– Create optimised landing pages that convert visitors into customers
– Generate inquiries from highly motivated customers
– Provide measurable outcomes to track and assess performance
Reviews
“As my business has grown, the support with my marketing strategy has really delivered. Really creative and I always love the ideas, which are always delivered on time and on budget.”
“As my business has grown, the support with my marketing strategy has really delivered. Really creative and I always love the ideas, which are always delivered on time and on budget.”
“As my business has grown, the support with my marketing strategy has really delivered. Really creative and I always love the ideas, which are always delivered on time and on budget.”
Blogs
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Discover whether there are opportunities to improve your marketing efforts and attract more inquiries from your ideal customers.

